12 Comments

  1. Steve
    February 9, 2012

    Amen brother! Interested to see what happens to that brand, since they were recently purchases by Columbia…

    Reply
  2. Michael
    February 9, 2012

    Haha…this gets me every time I see it misspelled.

    Reply
  3. February 9, 2012

    I wouldn’t say they were “just” purchased by Columbia since that happened in 2003.

    Reply
  4. Aaron
    February 9, 2012

    So which of those reviews did you write? :)

    Reply
    • Aaron
      February 9, 2012

      Sorry, I ment right.. oh wait what?

      Reply
      • brendan
        February 9, 2012

        None, sir! I am a man of letters!

        Reply
  5. February 9, 2012

    Granted, product reviewers should know better, but you’re breaking one of the rules of company naming: when people hear the name, the spelling should be obvious, and when they see the name, the pronunciation should be obvious.

    Rules are made to be broken, but there are consequences to be dealt with when you do.

    Reply
  6. February 10, 2012

    I looked at this post at least ten times over the last two days (36+ hours of traveling including 10 hours of airport appreciation time; lots of need for small amusements) and it never failed to make me laugh.

    “Mountain Hardware” NO

    It got me every time.

    Reply
  7. Vinny
    February 15, 2012

    I love Mountain Hardware in Truckee. I’ve bought a lot of windshield de-icer and snow shovels there over the years.

    Though it’s not the kind of place I would recommend walking into and saying “I’d like some hard wear please”

    Reply
  8. mark
    February 24, 2012

    Mountain Hardwear suffering grammatical errors somewhat like Quiksilver being misspelled 35+ years ago…..up until the present.

    Reply
  9. Harri
    September 13, 2012

    You and your writings came to mind when I recently browsed The Alpinist’s Mountain Standards test blog or whatever it is called. Check out the brand search on the left: http://www.alpinist.com/blogs/mountain

    And have a good day, of course!

    Reply

Leave a comment

Your email address will not be published. Required fields are marked *